“Aiding And Abetting”: How The Press Helped Mitt Romney Reinvent Himself
Analyzing the presidential campaign in the wake of the first debate, Time’s Mark Halperin wrote on October 10 that Mitt Romney’s sudden “rush to the center” politically had emerged as the key topic – “the central tactical issue”– for the Barack Obama’s team to address. Halperin stressed it would be a challenge for Democrats because the Romney’s campaign’s “brazen chutzpah knows no bounds.”
How odd. At the first debate Romney had so brashly reinvented himself by shifting his position on taxation, immigration and health care away from the Republican Party, that the onus was on Obama to counter Romney’s slick maneuver. In other words, Romney’s flip-flops, according to Halperin, were a major problem for the Obama campaign, not for the Republican who late in the game unveiled a new political persona. (Farewell “severely conservative.”)
It’s also telling that on October 10, Halperin considered Romney’s makeover into a moderate to be the campaign’s dominant issue. Yet one week earlier on the night of the first debate when Halperin graded both participants, the pundit made no reference to Romney’s “rush to the center.” In real time, Halperin heaped praise on Romney’s style “(Started strong, level, and unrattled — and strengthened as he went along”) as well as his substance (“He clearly studied hard.”)
Final grade, Romney: A-
Between the first debate and October 10, Romney’s brazen flip-flops were not subject to any serious critique from Time’s political team. What coverage Romney received for altering his campaign positions (aka his “tack toward the political center“) mostly revolved around how conservative activists reacted to Romney’s sudden embrace of moderate rhetoric. (They’re totally fine with it.) Time was much less interested in what the about-faces said about Romney’s candidacy, his character or what his presidency might look like.
The fact that the Republican candidate had radically altered his positions on core domestic issues just one month before Election Day was not treated as a campaign evolution that reflected poorly on Romney. To the contrary, it was largely portrayed as a savvy move by the Republican.
Time’s soft peddling of Romney’s broad reinvention was typical of how the Beltway press has politely covered the candidate’s latest chameleon turn.
Politicians once flip-flopped at their own risk knowing the price they’d likely pay from the hypocrisy-sensitive press corps. Indeed, there was a time when it meant something if a candidate made it clear he didn’t believe what he had been saying on the campaign trial, and the press held that revelation against the candidate. Recall that Al Gore was hammered in the press in 2000 as a politician without any core convictions. And George W. Bush’s 2004 re-election campaign was largely built around calling Sen. John Kerry a flip-flopper; a tag that stuck thanks in part to the press coverage.
But this campaign Romney has mostly skated through his latest reincarnation, as pundits marvel at the political ease and wisdom of his flip-flops: “Crafty” announced The Daily Beast. At BuzzFeed, Blake Zeff suggested Romney had bet his entire campaign on the hope that “the era of the flip-flop as untenable, campaign-ending, non-starter is over.” It if is, Romney has the press to thank.
Just look at how his jarring reversals have been watered down in recent days [emphasis added]:
• “Romney ditched that strategy and repeatedly softened the ideological contrasts with Obama.” [Daily Beast]
• “Romney polished the rough edges” [Los Angeles Times]
• “Behind the new efforts by the Romney campaign to soften his conservative edges” [New York Times]
• “It also meant altering or softening his positions on a handful of bedrock issues.” (BuzzFeed)
Romney abandoning the hard-right persona he crafted and campaigned on for the last four years is ‘softening the edges’? Besides, Romney’s maneuver is no big deal, goes the media narrative, because candidates always shift their beliefs for the general election.
From the Washington Post:
Of course, a second-half pivot is a time-honored maneuver in the political playbook. In a primary campaign, a candidate must play to the passions of the base; as he moves toward the general election, the sensibilities of swing voters become paramount.
Right. But we’re not talking about a “time honored” primary-to-general election pivot happening now. We’re talking about a candidate who was trailing in the polls and who decided in October to reinvent himself. That’s not the norm in American politics, although the press has tried to pretend it is. Note that when Obama did reverse his position on the issue gay marriage in May, he offered a public, detailed explanation as to why. Not Romney. He doesn’t bother to explain his campaign 180s and the press doesn’t seem care.
They’re too busy admiring the “chutzpah,” as Halperin called it.
These tweets last week from Politico reporter Ben White helped capture the media’s admiration for Romney’s flip-flops:
Very soon the Mitt Romney who ran in the primaries will be entirely erased. In his place will be a moderate who may win.
— Ben White (@morningmoneyben) October 10, 2012
Want to know why Romney is softening on abortion? Married moms in swing states, per Bloomberg poll. bloom.bg/VMtxfX
— Ben White (@morningmoneyben) October 10, 2012
Dismiss it as etch-a-sketch if you will but the Romney reinvention is brilliant politics
— Ben White (@morningmoneyben) October 10, 2012
See? Romney’s reinvention, his decision to alter his views on the central issues of the campaign weeks before Election Day, is “brilliant.” The brash flip-flopping doesn’t reflect poorly on the candidate or suggest that Romney’s unsure, or unprincipled, about his positions. Instead, it signals savvy politics and “crafty” campaigning.
For the final push of this campaign Mitt Romney is trying to reinvent himself as a moderate, less-scary Republican. And the press is helping him at every turn.
By: Eric Boehlert, Media Matters, October 16, 2012
“Uncle Will At Your Service”: Marriott Is Mainstay For The Romney campaign
On the campaign trail, Mitt Romney incessantly talks about his “five points” to get the country moving again, but the only points anyone traveling with the GOP nominee is interested in are Marriott points.
The candidate has made the hotel chain the semi-official innkeeper of his presidential campaign. From Iowa to Ohio to New York City, Romney has wheeled his carry-on bag into Marriott lobbies and passed the omnipresent portrait of J. Willard Marriott and his son, John Willard “Bill” Marriott Jr. — a Romney contemporary, fellow Mormon scion and, along with his brother, a donor of more than $1 million to the Republican’s effort.
The Romneys and Marriotts go way back. J. Willard was a dear friend of Mitt’s father, George, with whom he sold tamales in Washington during the Depression Era. Forty years later, J. Willard Marriott asked his namesake Willard Mitt Romney, a young consultant with Bain & Co., to help with his Roy Rogers fast-food chain. But Bain prevented those at the firm from working for any client who employed their chief competitor, McKinsey & Co., which Marriott did. Or from working in a peripheral part of the business, which Roy Rogers was.
Romney had to call up “Uncle Will” — as he called him — to decline the work, according to Mike Farmer, who accompanied Romney on the sales trip.
But Romney, who once sat on the Marriott board, has stayed loyal to the Marriott empire. And now so has the phalanx of campaign operatives, television producers, camera operators and reporters, checking in behind the candidate with corporate cards in hand. (On Sunday, the Obama campaign press corp was also camped out at a Courtyard Marriott in Williamsburg.)
“It’s our home away from home,” said Rick Gorka, a spokesman for the Romney campaign. “We’ve converted a lot of press.”
To build brand loyalty and try to beat the competition, Marriott rewards guests with lodging’s version of frequent flyer miles for each stay. A steady accumulation of Marriott points bestows first silver, then gold and finally platinum status, each precious metal coming with its own precious perks.
“I’m platinum,” Gorka said proudly as he swirled a large glass of bourbon on the back of the press plane. Having spent at least 150 nights in Marriott hotels since January and racked up a half-million points, he spoke reverentially about the “Taste of Platinum” program. He became almost misty discussing the time the West Palm Beach Marriott upgraded him to a two-bedroom condo with balcony, hot tub, washer and dryer. He said he daydreamed about a prolonged, free stay in a perhaps tropical destination with his girlfriend, who eagerly monitored his point total back home. “Points,” he said, “are gold for us.”
On his way back toward the front of the plane, Gorka hovered over the aqua-blue screen of a reporter’s laptop. She was gazing at the crystalline waters surrounding Marriott’s Scrub Island Resort, Spa & Marina in the Virgin Islands. “It’s a new Marriott, autograph collection” she explained to Gorka. “It’s on a private island, 52 rooms on the marina. It looks amazing.”
“Let me know if you go,” Gorka said.
The day had started, as so many of them do, with Romney staffers and Romney press corps members climbing out of their Marriott mattresses and picking at eggs in a private breakfast room off the lobby, this time of the Columbus Airport Marriott. One of the camera crew interrupted the breakfast of one of the embedded television reporters to ask, “Are you triple platinum now?”
“Oh, yeah,” she responded matter of factly. “I, like, lived in the Marriott New Hampshire. I have 200 free nights.”
It came time to board the bus, and a circle of cameramen discussed the finer points of Marriott points, saying things like “mega bonus.”
“Have you enrolled in the platinum challenge?” one asked this reporter, who had a lowly silver status. He described an alchemy by which every two-night stay results in a free night in another Marriott. As long as it isn’t too high end, interjected a colleague, “Only category three or four, not five.”
The press then loaded onto the bus, following Romney as he campaigned around the state. Then they boarded the plane, flew with him to Boston and boarded another bus to bring them to their hotels. As the coach rolled toward the entrance of the Courtyard Marriott in Waltham, one of the embedded network producers shouted to no one in particular: “Why don’t we stay at the Westin out here? Why does the Marriott own our souls?”
By: Jason Horowitz, The Washington Post, October 14, 2012
“The L-Word Fits”: Whenever Truth, Integrity, And Honesty Are No More Than Collateral Damage
Officials with the Obama campaign have been a little less reluctant in recent weeks to accuse Mitt Romney and his campaign of “lying.” In each instance, folks like David Plouffe, David Axelrod, and even Stephanie Cutter just last night talking to Rachel, were referring to obvious falsehoods that the Republican campaign surely knew to be untrue.
Today, however, Daniel Henninger has a provocative piece in the Wall Street Journal today, raising concerns about the “sleazy political pedigree” of “the L-word.”
The Obama campaign’s resurrection of “liar” as a political tool is odious because it has such a repellent pedigree. It dates to the sleazy world of fascist and totalitarian propaganda in the 1930s. It was part of the milieu of stooges, show trials and dupes. These were people willing to say anything to defeat their opposition. Denouncing people as liars was at the center of it. The idea was never to elevate political debate but to debauch it.
The purpose of calling someone a liar then was not merely to refute their ideas or arguments. It was to nullify them, to eliminate them from participation in politics…. This Obama campaign is saying, We don’t want to compete with Mitt Romney. We want to obliterate him.
Henninger goes on to blame Paul Krugman’s influence on the discourse, at least in part, for the unsettling turn of events.
It’s worth noting that Henninger’s piece is a little over the top. OK, more than a little. I’ll gladly concede that “the L-word” is harsh, and isn’t too common at the presidential level, but those who haven’t heard it used in national politics since “fascist and totalitarian propaganda in the 1930s” need to get out more.
For that matter, Team Obama has begun using the word more, not to “obliterate” Romney or “eliminate” him from political participation, but for more mundane reasons — they see Romney lying, repeatedly, and have decided to call him on it.
Media professionals watching the campaign have a choice: they can either (a) be outraged by a candidate basing much of his campaign on ugly, demonstrable falsehoods; or (b) be offended by a rival campaign calling lies “lies.” Henninger prefers the latter; I think that’s backwards.
Indeed, what I’d encourage observers to consider is the larger system of incentives. Imagine you’re a candidate desperate to win, and you’re prepared to do just about anything to advance your ambitions. You’ve decided the truth, integrity, and honesty are little more than collateral damage — the ends justify the means.
You’ve also noticed that lying is easy to get away with, since the political establishment deems “the L-word” too harsh for polite discourse. You can repeat obvious falsehoods, but the media will be expected to stick to “he said, she said” reporting, and your opponents will be asked to stick to contemporary norms, steering clear of accusations that seem shrill.
Under this scenario, what incentives are there? If a candidate doesn’t respect the electorate enough to be honest, and he or she cares more about votes than character, what’s to stop that candidate from lying constantly?
The problem here isn’t the Obama campaign’s use of a word Daniel Henninger finds “unsettling”; the problem here is Mitt’s Mendacity.
By: Steve Benen, The Maddow Blog, October 11, 2012
“Follow-Up Questions”: Unlike The Fawning Coverage He’s Received In The Past, Paul Ryan Shows His Thin Skin
Paul Ryan, we are discovering, does not always handle follow-up questions that well.
The latest evidence came yesterday afternoon, when an interview with a local television reporter in Michigan turned testy and was ended by Ryan’s aide.
The dispute was ostensibly over gun control. Asked by reporter Terry Camp of WJRT in Flint if America has a gun problem, Ryan responded that the country has a crime problem. “Not a gun problem?” Camp asked. “No,” Ryan replied, arguing that existing laws should be enforced and that “the best thing to help prevent violent crime in the inner cities is to bring opportunity to the inner cities” – for “charities, and civic groups and churches” to teach people “good discipline, good character.”
“And you can do all that by cutting taxes – with a big tax cut,” Camp replied.
“Those are your words, not mine,” Ryan said, at which point his aide stepped in to end the interview.
“That was kind of strange – trying to stuff words in people’s mouths,” Ryan told Camp as he took his microphone off.
As Erik Wemple points out, it’s unclear what Camp’s intent here was. Ryan interpreted his words about tax cuts as a rude expression of skepticism and editorializing, but Camp and the station insist he wasn’t trying to make any kind of political statement and was merely asking another question. It’s certainly possible that Camp was just trying to prompt Ryan to expand his thoughts, and that he used some clumsy short-hand to do it.
The way Ryan chose to handle this seems noteworthy, though. Several times in the past few months, he’s been pressed by reporters and has had trouble deflecting lines of questioning that make him uncomfortable.
When he first joined the GOP ticket, for instance, Ryan sat for what everyone assumed would be a friendly interview with Fox News’ Brit Hume, who asked him about the long amount of time – not until 2040 – that it would take his fiscal blueprint to produce a balanced budget. Ryan replied that he wasn’t running on his budget plan – he was running on Romney’s. OK, Hume replied, well how long will it take Romney’s plan to bring about a balanced budget.
“I don’t know exactly when it balances,” Ryan conceded, “because we have – I don’t want to get wonky on you, but we have to run the numbers on that specific plan.”
More recently, there was Ryan’s sit-down with Fox’s Chris Wallace, who quizzed him about the Romney tax plan’s lack of specificity. Romney proposes a 20 percent across-the-board tax cut and insists he’ll make it deficit neutral by closing loopholes and deductions, but he hasn’t specified which ones. Wallace challenged Ryan to explain how the math would work.
“Well, I don’t have the time,” Ryan replied. “It would take me too long to go through all the math.”
That answer won Ryan no shortage of ridicule. It points to the steep learning curve he’s faced since being tapped as Romney’s No. 2. As a congressman, Ryan has been unusually visible, but the press coverage he’s received has tended to be rather fawning – reporters, columnists and television hosts giving him a chance to outline his plan and the hailing him as the rare adult in DC who’s willing to produce serious ideas.
It’s easy to get accustomed to that kind of treatment. But since August (and particularly since his vice presidential acceptance speech), the media has treated him with more skepticism, demanding that he and Romney fill in the blanks on their plans. Ryan doesn’t always seem used to aggressive scrutiny and follow-up questioning in interviews, and it’s shown on several occasions now. The interview with Camp isn’t a huge deal, but Ryan probably could have handled it in a way that didn’t create a big story. It’s a reminder that he’s still learning. And it makes this week’s VP debate that much more interesting, since Ryan figures to come in for some aggressive questioning from his opponent, Joe Biden.
By: Steve Kornacki, Salon, October 9, 2012
“Liberals Need To Get A Grip”: While Others Push Opinions To Extremes, Feel Free To Stop Rending Your Garments
As a liberal who writes about politics for a living, I’ve spent the last few days talking to increasingly panicked Democrats, who have begun to overreact to the fact that President Obama had a poor debate performance, which then produced a movement in some polls toward Mitt Romney. I think David Weigel put it well yesterday: “The first presidential debate has come to remind me of Star Wars Episode I: The Phantom Menace. Democrats walked out of the theater/turned off the TV saying ‘huh, well, I wanted it to be better.’ After a few days of talking to friends, it changes from a disappointment into the worst piece of crap in human history.” Andrew Sullivan kind of went nuclear after seeing the Pew poll I discussed yesterday, writing a post titled, “Did Obama Just Throw the Entire Election Away?” I can answer that: No.
For many years, psychologists and sociologists have known that in small groups, a uniformity of opinion can push opinion to the extremes. For instance, if you get a group of liberals together and tell them to talk about military spending, by the time the discussion is over, each individual will end up favoring spending cuts even deeper than they favored before the discussion began. There’s an analogous movement in the opinions liberals have undergone since last Wednesday, but here conservatives and the mainstream media play a role as well. There’s no question that reporters, eager for a new storyline and an invigorated race, have seized on the idea that the debate changed everything. And as Kevin Drum explains, conservatives benefit from their large stable of hacks:
Here’s how things would have gone if liberals had their fair share of hacks. Obviously Obama wasn’t at his best on Wednesday. But when the debate was over that wouldn’t have mattered. Conservatives would have started crowing about how well Romney did. Liberals would have acknowledged that Obama should have confronted Romney’s deceptions more forcefully, but otherwise would have insisted that Obama was more collected and presidential sounding than the hyperactive Romney and clearly mopped the floor with him on a substantive basis. News reporters would then have simply reported the debate normally: Romney said X, Obama said Y, and both sides thought their guy did great. By the next day it would barely be a continuing topic of conversation, and by Friday the new jobs numbers would have buried it completely.
Instead, liberals went batshit crazy. I didn’t watch any commentary immediately after the debate because I wanted to write down my own reactions first, and my initial sense was that Obama did a little bit worse than Romney. But after I hit the Publish button and turned on the TV, I learned differently. As near as I could tell, the entire MSNBC crew was ready to commit ritual suicide right there on live TV, Howard Beale style. Ditto for all their guests, including grizzled pols like Ed Rendell who should have known better. It wasn’t just that Obama did poorly, he had delivered the worst debate performance since Clarence Darrow left William Jennings Bryan a smoking husk at the end of Inherit the Wind. And it wasn’t even just that. It was a personal affront, a betrayal of everything they thought was great about Obama. And, needless to say, it put Obama’s entire second term in jeopardy and made Romney the instant front runner.
Kevin is absolutely right about this, and it shows not only that there’s a difference between the conservative and liberal media worlds, but between MSNBC and Fox specifically. While MSNBC made a decision a while back that it would go ahead and become the liberal cable network, particularly in prime time, the individuals who appear on those shows have limits to how hackish they’re willing to be. On Fox, there really are no limits. It’s not as if Steve Doocy and the rest of the crew at “Fox and Friends” are going to say, “Wait, we’re supposed to say the jobs numbers are manipulated by a White House conspiracy? I really don’t think that’s supported by the facts.” I guarantee you that even if Obama performs spectacularly in the second debate and Romney stumbles terribly, Sean Hannity will still get on the air immediately afterward and tell everyone watching that Romney was fantastic and Obama was terrible. This will not only help buck up conservatives, it will encourage reporters to discuss the debate in the way Kevin describes.
Some people have said that Obama’s performance was the worst in history, but that’s just ridiculous. George W. Bush was much worse in all his debates in 2004, Bob Dole was terrible in 1996, George H.W. Bush was awful in 1992, and the worst debate performance was without question Ronald Reagan’s in his first debate in 1984, where he was barely coherent and, in retrospect, probably showing some initial signs of Alzheimer’s. You’ll note that two of the people I just mentioned ended up winning. Obama didn’t do particularly well last Wednesday, it’s true. But he’s a very competitive guy, and I’m sure he’s going to show up next week with plenty more focus and vigor. There are a lot of other factors—a recovering economy, the fact that it now looks like he’ll have more money, a superior ground operation—that continue to make him the favorite. So liberals can feel free to stop rending their garments.
By: Paul Waldman, Contributing Editor, The American Prospect, October 9, 2012
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